Your Association

As a Thought Leader:

– Easier Than Ever Thanks to AI

Strengthen the services that make up your association.

Every association wants to position itself in the market as an opinion leader and thought leader for its members and offer its members insights and services that bring more quality and efficiency at the association level than if everyone tried to solve it on their own. Hase & Igel helps you to identify the positioning opportunities of today and the topics of tomorrow, so that your offers (events, classes, media) and positioning hit the mark. And you produce market, trend and media insights with our solutions with which you continuously offer your members real added value – with excellent scaling.

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What’s in it

for me?

What Is Your

Challenge?

Frequently Asked

Questions

No matter how big your association is – we will find suitable solutions for you. Anything from three to six figures is possible. Therefore, costs and benefits for the association and its members must always be in a good ratio. This depends on how politically active you are, how much money you spend on advertising/media, how much you live from events and how much need and interest your members have for central services around market development. Let’s evaluate it together in a first conversation!

We distinguish between a pure use of the application, a white labeling and a distribution partnership:

Pure use of the application: You use our applications to make your work more efficient and even more accurate. This makes you and your customers happy – and the innovative, award-winning approach with Big Data & AI differentiates you from the competition. Our applications are each available in “pay as you go” mode (you pay per retrieval and decide what you retrieve and when) and in “software as a service” mode (you receive the solutions and can use them continuously as much as you want – with data that is always fresh. For this you pay a monthly license fee).

White labeling: You can offer your members useful additional services – analyses with the tools of Hase & Igel. This is especially exciting for companies that would not use high-end research and analysis tools often enough or do not have the in-house expertise to purchase their own license. For such purposes, we can white-label your instances so that the analytics go to the member in your colors and with your logo (instead of ours).

Distribution partnership: If you see that our tools make sense for your members to use on their own, we would of course be happy if you would awaken them to these opportunities – thus raising expertise and professionalism in the membership.

Depending on the solution, between “get started immediately” and a few weeks. You don’t have to initiate an IT project, hire experts for it, or wait long. Our tools are fast, simple and intuitive.

What you do with our apps is up to you: your analytics, the data from your results, your reports are things that no one gets to see but you. We will never do anything with our users’ data – not even for our own marketing. That’s not our business model: we sell software solutions for better decisions – not user data.

  • Our tools provide you with immediate insights – sometimes even years back – without you having to wait for interviews, studies, etc. first. Compared to anything where manual work is involved, this is also much more efficient.
  • You don’t just get dashboards that measure and display things, but a clear assessment of where the really robust correlations, patterns and trends are, and tips on how you can use them to make concrete decisions.
  • With our solutions, you can find out what the drivers of success are and plan ahead, instead of just knowing after the fact what went well and what didn’t.
  • In contrast to typical BI solutions, our tools not only incorporate the data that a company already has available, but also collect a wide variety of data from the market and the environment, with which company data is enriched and contextualized.
  • You and your members don’t have to go through lengthy, expensive IT projects and system implementations – our solutions live in the cloud, are ready to use for many common use cases, and can be customized very quickly & efficiently.
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