Platform-as-a-service:
Empowering
Your Own Solutions
Where software and AI solutions in the market do not truly reflect your own case or where you want to make sure you have a silver bullet no one else has, developing your own solution is required.
But let’s be honest: Only very few companies are really good at developing software – let alone AI. On top, a development from square one is just the kind of project that usually exceeds the time and budget expectations. In addition to the vexing question who will maintain and enhance the system.
Hence, what could make more sense than filling gaps in your own systems with already-functioning external components – or why not built the whole system with proven, ready-to-use modules?
We offer
the solution:
Our modular system offers a shorter, safer and more efficent way
100% German technology, developed by the „world’s most innovative SME” (International Business Awards 2024) & „most innovative tech company in DACH” (Stevie Awards 2022, 2023, 2024).
Gold for all our SaaS solutions
Gold: Most Innovative Company in the World (up to 100 employees)
When conceiving our multi-award-winning NEUTRUM.AI we made sure to build maximally flexible tech modules – so that new, different software systems could be developed fast and efficiently on the same tech stack without having to start again from scratch and while offering synergies in maintenance and continued development. As a result, we bring you to your own, strong system faster, with less cost and good scaling.
As a result, we bring you to your own, strong system faster, with less cost and good scaling.
How
does this work?
Our Platform as a Service division offers to paths:
A)
You access our microservices (via API) and incorporate them into your existing system or build a new system with them. In this mode, we are 100% tech supplier, user interface and the overall system are in your hands (which means they could also be built on premise as long as there is an internet connection – for our microservices remain in our cloud).
B)
We build your solution with the desired modules and functionalities in our system – including UX/frontend and optionally end user support. Of course, we grant you exclusivity for this creation.
Microservices
Chose which modules you need – from time-series analysis to NLP and complex allocation
Data Connectors
Seamlessly integrate countless 1st, 2nd and 3rd party data sources – from channel analytics through CRM and ERP to web & public data.
Maximal Flexibility
Seamlessly integrate countless 1st, 2nd and 3rd party data sources – from channel analytics through CRM and ERP to web & public data.
Scalability
Individual building bricks or a whole AI platform – our technology grows with your use cases.
Which
AI microservices
are there?
For Time Series
- Analysis of Trends & Seasonality → forecasting of the next time steps
- Multivariate Modeling → identifying influencing factors and their direction, also a basis for dynamic benchmarking
- Stochastic Attribution → indirect success/ROI measurement for not directly trackable effects of measures
- Media-Mix-Modeling → computation of the optimal media mix taking into account interdependencies and effect duration (Ad Stock Effect)
For Text Data (NLP)
- Topic and Entity Extraction → identify brands, places, technologies etc.
- Sentiment Modeling → understand tonality, not just on a word-by-word basis but also on a phrase/topic level
- Semantic Network Analyses → detect context and relevance drivers
- Fuzzy Matching → connect related aspects (e.g. same campaign, same discussion) in different sources without joint ID or tracking
For Classification and Prioritization
- Property and Threshold Analysis → e.g. customer value drivers, churn probabilities, stock price warning, crisis and fraud alerting in complex decision trees
- Simulation of Allocation → e.g. optimal shopping cart, effects of budget changes, marginal cost / marginal utility
- Content-Channel-Modeling → which products/topics at which touchpoint will reach the selected goal most efficiently?
- Time-Place-Optimization → at which times and at which place do I need to be present to best fulfil my objective?
For Geo Data
- Geo-Coding & Geo-Mapping → Integration, transformation and visualization of geo data in different formats in one map
- POI-Analysis → identifying and scoring proximity to relevant places (e.g. competitors, schools, highway exits)
- Travel Time Zones → Computing the catchment area of a business under realistic circumstances
Our
Connectors
Our Platform as a Service system offers not only strong microservices to process and analyze data – it also helps you get your own data into the system and access a huge variety of 3rd party data.
Typical connectors for your own data:
- Advertising Systems (e.g. Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads etc.)
- Touchpoint Analytics (e.g. Webanalytics, Channel Analytics, Call Center Analytics)
- Core Systems (e.g. CRM, ERP, Core Banking)
Many leading systems are connected with only a few clicks. Yours is not among them? We create your own connector without much hassle.
Our 3rd Party Data Connectors access e.g.
- Search Volumes
- Media Content
- Web Site Content
- Job Offers
- Advertising Spendings
- Weather Data
- Population Data
- Infrastructure Data
- Data on the Economy
- and many more
As partner of the world’s biggest data ventor, Bright Data, we can also draw on the whole wealth of the market leader’s data sets.
Scope of
Applications
No doubt – marketing and sales are the areas we are best know for thanks to our NEUTRUM-Services. However, our platform does not limit your fantasy in any way – as long as your challenge can be met in principle with our microservices.
Successful applications include among others:
- Location Scouting
- Purchasing
- Logistics
- Recruiting
- Forensics / Compliance
- Risk Management
- M&A
- Portfolio Management
Success Stories
- PaaS
Forbidden good against smugglers and counterfeiters
AI system recognizes illegal offers in retail - and the networks behind them.
- PaaS
Another safe bet
Major bank plans sales marketing more precisely and efficiently
- PaaS
Local Branding 4.0
AI empowers more Success for Big Brands' Local Retailers
3 simple steps
Your Individual AI-empowered Solution
1
Select your services and data connections
We analyze your requirements, connect relevant data sources and select the right microservices for your solution.
2
Individualization & Training
Our technology is customized along your requirements, if necessary, and the AI models start their learning process with your data.
3
Go live & scale
If via API, as a widget or a full-on, standalone solution – your AI-software goes live and can be scaled efficiently.
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