Your Precision Landing

We don’t want to put anyone out of work – we just want to make your work more efficient and reliable.

Unlike traditional market research tools, our tools provide you with immediate insights – even years in the past – without you having to start surveys, buy studies or sift through your own data. Compared to anything that involves manual work, this is much faster and more efficient. This also benefits your market research colleagues, who can interpret the data directly instead of having to collect, integrate and analyze it first.

And of course we still advise you to maintain an intensive dialog with your agencies, media experts, etc.; but don’t you think it makes sense for analysis and measurement to be in neutral hands – creating a data base around which all internal departments and external service providers can gather? That way, the premises are transparent, everyone builds on the same foundations, no one grades their own results, and the level playing field means that the different players are more likely to pull together.

We bet you: our solutions don’t compete with what you already have – they offer you added value far beyond that. Why?

1. Our tools are not just another data source like an SEO tool or media monitoring, they bring together the data from all these tools and systems you already have in place, make them comparable and show the relevant patterns via AI. Recognize the forest instead of just the trees!
2.  Unlike common BI solutions , we don’t just look at your own data, but include data from the outside – demand, competition and the environment (e.g. population structure, weather, etc.). This makes the assessments, forecasts and recommendations unbeatably realistic.
3.  There are many dashboards. We don’t just show you data in nice graphs – our AI uses all the tools of multivariate statistics and modeling to prove correlations instead of just asserting them, and to determine the best models for forecasts and scenarios. This gives you real leverage instead of just nice visualizations.
4. Until now you had the choice: Here ready-to-use tools that show no or very generic recommendations – nothing that is really tuned to your business. And there huge systems, which can be adapted to your requirements very well, but you first have to introduce them laboriously and then they need a lot of time and money before they can really do something. With us, you get the best of both worlds: our solutions are ready to go for your typical use cases – and can still be calibrated to your business quickly, efficiently and with high precision.

Our applications are available in “Pay as you go” mode (you pay per use and decide what and when) and in “Software as a Service” mode (you receive the solutions and can use them continuously as much as you want – with always fresh data. For this you pay a monthly license fee). For ongoing processes such as trend scouting or performance measurement, only the second mode usually makes sense. If you only want the analyses and not the technology, we offer you the possibility with “Data as a Service” that we operate the tools for you and provide you with just the results – for example via API into your own systems, as dashboards or reports. In this case, you pay according to data volume, complexity and frequency of retrieval. In addition, we are happy to support you with sparring and consulting where you want and need it – and develop specific features for you. We charge for such tickets according to the amount of work (hourly or fixed price).

No matter how big your company is – we will find suitable services for you. Anything from three to six figures is possible. That’s why costs and benefits for the corresponding use cases must always be in a good ratio. This depends on how much leverage (also in the sense of possible profit/loss) lies in the decisions you want to make, how big your investments in measures and media are and how much monetary value faster, more precise reactions to your markets will bring you. Let’s evaluate it together in a first conversation!

Our solutions work entirely in the cloud. You don’t have to install anything or make any IT introductions. You don’t have to change anything in your existing systems either: Our tool only requires automatic exports from – or read access to – your existing systems.

What you do with our apps is up to you: your analytics, the data from your results, your reports are things that no one gets to see but you. We will never do anything with our users’ data – not even for our own marketing. That’s not our business model: we sell software solutions for better decisions – not user data.

Depending on the solution, between “get started immediately” and a few weeks. You don’t have to initiate an IT project, hire experts for it, or wait long. Our tools are fast, simple and intuitive.