More success in the market with Big Data and Explainable AI made in Germany – this is what we stand for since 2018. About 200 companies in 7 countries decide faster and more accurately with our solutions.

Gold for all our SaaS solutions

Gold: Data-Driven and Automated Communications

Gold: Most Innovative Company in the World (up to 100 employees)
on the market
since
0
Companies trust us
0
international Gold Awards
0
We are
neutral &
uncompromisingly honest

It sounds like a fairy tale: A small German startup develops a completely proprietary Analytic AI cloud system with no VC funding involved – and becomes “the world’s most innovative SME” (International Business Awards 2024). Incredible but true! But then we made a fairy tale our brand name, so what did you expect…
Our mission:
We transform
Data
in
clarity.
For better decisions.
Hansjörg Zimmermann
Managing Director WhatzPets
“With Hase & Igel applications, successful market entry is not left to chance. With Big Data based contextual targeting, we can ensure that the appropriate users are optimally activated in all channels, even without cookies – relevance and timing and good, targeted advice are the key.”
Jan Janssen
Managing Director Enormedia
“Evaluating the behavior of all prospects and competitors brings significantly more precision and certainty than surveying samples and buying general industry studies. An excellent basis for precisely tailored media strategies.”
Christoph Rieckmann
Managing Director Drehmoment
“The TOPIC NAVIGATOR allows us to identify sweet spots for our customer to better position them.”
Kerstin Treichel
Managing Director AIKA
“Data is always better than guessing – and the near-real-time view gives us a different ability to act than pure surveys. With the continuous input from HASE & IGEL, we have made our communication process much more powerful.”
Marc Boscheinen
Head of Corporate Finance und Partner, ADVYCE
“Artificial intelligence can handle a large part of the typical work in desktop research and data analysis faster and more efficiently than humans. This not only gives us a broader data base, but also allows us to focus human expertise even more on those tasks where the specialist experience, intuition and creativity of experts add the most value.”
Felix Knoll
Managing Director Berky
“The TOPIC NAVIGATOR helped us enormously to map and prioritize the relevant use cases and industries as well as typical target customers and partners. This allowed us to develop our business model and sales in a targeted way.”
Raphael Opilski
ISOTEC specialist company Waterproofing Technology OPL GmbH & Co. KG
“World class service! Has brought us to a new level in the area of marketing!”
Amon Thein
Managing Director, Schwarzseher GmbH
“Great support from the experts at Hase & Igel. Best in terms of people and expertise! We received excellent support and exciting input from which we could derive measures for us. Absolutely recommendable!”
Christian Wewezow
Managing Director Clockwise Consulting, Chairman of the Board of Trustees, Grand Prix of Medium-Sized Businesses
“If you want to rely on true market intelligence, Hase & Igel is the place to go.”
Thomas Ötinger
Managing Partner marcapo
“With HASE & IGEL’s solutions, we’re taking local branding to a new level, letting every local retailer benefit from AI and data capabilities that were previously only available to the biggest players in the advertising market.”
Martin Garczorz
medial sales Stadtsparkasse Düsseldorf
“Bridging marketing and sales data across channels is a game changer for us that we have wanted for many years. It creates the basis for efficient, data-driven management.”
Prof Dr Stephan Buchhester
Head of Diagnostics, Institute for Behavioral Economics
“The best of Big Data Germany has to offer.”

















Member of


Member of












