Who kisses frogs
HAS NEVER TRIED A PRINCE

NEUTRUM B2B CLIENT FINDER

DIRECT TO THE SUMMARY
FIRST DISCOVER EVERYTHING

THE B2B CLIENT FINDER IS LIKE A smart dating app FOR YOUR BUSINESS:

With the help of our AI, you will automatically find the companies that really suit you. Differentiated evaluation based on market data and with everything you need for your approach – and without the need to purchase external data! Also works excellently for scouting suppliers and M&A takeover candidates. Through AI-supported enrichment and modelling of your CRM data, you can also precisely determine what your drivers for more customer value and order rate are – i.e. how you can recognize who has A-customer potential even before the first conversation. Did anyone here say that acquisition has to be hard?

Best Business Technology Solution: Lead Generation

“DESKTOP RESEARCH IS SO 2000s. WHEN IT COMES TO GATHERING AND EVALUATING INFORMATION, AI IS AN EXTREME TIMESAVER. LET THE ALGORITHMS DO THE FOOTWORK AND FOCUS ON THE DECISIONS.”

– HENNING, PROJECT MANAGEMENT AND CRM

YOUR ADVANTAGES

  • Automated address research and lead scoring according to your individual criteria, which has proven to bring you more revenue.
  • Saves you over 95% of working time and costs compared to desktop research or the purchase of databases.
  • Collect your own data instead of just buying it in: grow with your business and get the data you really need, always up to date.
  • By collecting data with the B2B Client Finder, you can also supplement and enhance your own CRM data.

THE NEUTRUM B2B CLIENT FINDER SHOWS YOU:

  • Actual evaluation: What are the success drivers for your customer value and your order rate?
  • Scouting: Find those companies in freely selectable target markets around the world that fit your “prey scheme” – whether on the basis of industry codes, freely selectable terms or on the basis of the jobs they create.
  • Scoring: Automatic enrichment of the companies found (or your existing company customer data) with their website content, online ratings, website visitor numbers, online advertising expenditure, reported turnover and more. This enables evaluation and prioritization.
  • Statistical analysis: How your optimal leads are distributed across industries, sizes, regions, etc. – filterable, of course
  • Lead data: For all companies found, you receive the data collected – including all contact addresses and people on their website – in a lead list that you can import into your CRM or into the LinkedIn Sales Navigator.

THE PERFECT MATCH

CONSULTING FINDS M&A TARGETS WITH KI AND BIG DATA

Boutique consultancy Advyce relies on solutions from Hase & Igel to efficiently and comprehensively find and evaluate takeover candidates in M&A processes. The AI not only supports the scouting of all potential candidates, but also the scoring with Big Data from the market. This allows experts to focus on the best candidates.

learn more!

CUSTOMER VOICES

“The best of Big Data Germany has to offer.”
Prof. Dr. Stephan Buchhester
Head of Diagnostics, Institute for Behavioral Economics
“Bridging marketing and sales data across channels is a game changer for us that we have wanted for many years. It creates the basis for efficient, data-driven management.”
Martin Garczorz
medial sales Stadtsparkasse Düsseldorf
“With HASE & IGEL’s solutions, we’re taking local branding to a new level, letting every local retailer benefit from AI and data capabilities that were previously only available to the biggest players in the advertising market.”
Thomas Ötinger
Managing Partner marcapo
“If you want to rely on true market intelligence, Hase & Igel is the place to go.”
Christian Wewezow
Managing Director Clockwise Consulting, Chairman of the Board of Trustees, Grand Prix of Medium-Sized Businesses
“Great support from the experts at Hase & Igel. Best in terms of people and expertise! We received excellent support and exciting input from which we could derive measures for us. Absolutely recommendable!”
Amon Thein
Managing Director, Schwarzseher GmbH
“World class service! Has brought us to a new level in the area of marketing!”
Raphael Opilski
ISOTEC specialist company Waterproofing Technology OPL GmbH & Co. KG
“The TOPIC NAVIGATOR helped us enormously to map and prioritize the relevant use cases and industries as well as typical target customers and partners. This allowed us to develop our business model and sales in a targeted way.”
Felix Knoll
Managing Director Berky
“Artificial intelligence can handle a large part of the typical work in desktop research and data analysis faster and more efficiently than humans. This not only gives us a broader data base, but also allows us to focus human expertise even more on those tasks where the specialist experience, intuition and creativity of experts add the most value.”
Marc Boscheinen
Head of Corporate Finance und Partner, ADVYCE
“Data is always better than guessing – and the near-real-time view gives us a different ability to act than pure surveys. With the continuous input from HASE & IGEL, we have made our communication process much more powerful.”
Kerstin Treichel
Managing Director AIKA
“The TOPIC NAVIGATOR allows us to identify sweet spots for our customer to better position them.”
Christoph Rieckmann
Managing Director Drehmoment
“Evaluating the behavior of all prospects and competitors brings significantly more precision and certainty than surveying samples and buying general industry studies. An excellent basis for precisely tailored media strategies.”
Jan Janssen
Managing Director Enormedia
“With Hase & Igel applications, successful market entry is not left to chance. With Big Data based contextual targeting, we can ensure that the appropriate users are optimally activated in all channels, even without cookies – relevance and timing and good, targeted advice are the key.”
Hansjörg Zimmermann
Managing Director WhatzPets

SUCCESS STORIES

MARKET DEVELOPMENT WITH AI

CONVEYOR TECHNOLOGY MANUFACTURER OPENS UP NEW MARKETS DRIVEN BY DATA

The industrial company uses Hase & Igel’s analysis tools to identify and develop new markets for its product range. Within twelve months, it finds the right countries, industries, and use cases, understands the needs, and scouts attractive target customers. This enables the company to grow profitably despite declines in its core segments.

Read More

THE PERFECT MATCH

CONSULTING FINDS M&A TARGETS WITH KI AND BIG DATA

In order to succeed quickly, a manufacturer of document management systems wants to understand how its competitors operate before entering a new product segment: what strategies they pursue, what channels they are present in, and what budgets they operate with. Hase & Igel helps to attack with the right instruments.

Read More

ELECTRIFYING DEVELOPMENT

E-CAR MANUFACTURER RECOGNIZES TECHNOLOGY AND SALES TRENDS

In China, it is one of the big players in the booming electric car market. Now the manufacturer is planning to enter Western markets – with a focus on corporate fleets. For this, the company wants to understand the trends on the customer side: what are the decisive motives of fleet managers to opt for electric cars, which topics, channels and search terms are becoming more important in this context. 

Read More

THIS IS HOW YOU CAN USE THE NEUTRUM B2B CUSTOMER FINDER

  • The set-up wizard guides you step by step to your desired profile and helps you to define exactly which companies you want to find and what you want to know about them with just a few mouse clicks.
  • You can upload data from your CRM system or other lead lists directly into the system to have them enriched and evaluated according to your criteria – here too, the wizard guides you to the desired result.
  • If you want our AI to determine the customer value drivers for you and suggest target profiles, you simply order this via ticketing.
  • The system will show you what data costs you can expect and how many companies you are likely to find. This way you know what to expect and can adjust the criteria again if necessary.
  • You send off the algorithms and receive a message when the results are ready. This can take anywhere from a few minutes to a few days – depending on how many companies you want to survey and how much you want to know about them.
  • You go through the leads and evaluations, filter them according to your wishes and get exactly the lead list you need.
  • You can export the list with all the information at the click of a mouse and load it directly into your CRM system or the LinkedIn Sales Navigator. Optionally, we can connect your CRM system directly via API.
  • You acquire the companies on the list in order of scoring and enjoy more turnover and efficiency in sales with much less effort and costs.

use cases

MARKET ANALYSIS

Predict sales, identify opportunities:

Only those who meet the market demand correctly will be successful. With us you know in advance

  • how many people are interested in your product – with trends & forecast
  • which use cases and regions have the highest potential
  • how strong the competition is – and who you are up against
  • which “camps” there are in the market – and what is important to each of them
learn more!
DIRECTLY TO THE PRODUCT

POSITIONING & CONTENT STRATEGY

Using the right topics to achieve the right positioning:

I am only relevant when I address real needs in the right context – and am understood. We show you

  • how your target group perceives the market
  • how their topics are connected and which contexts activate them
  • where your competitive positioning opportunities lie
  • which use cases are in demand with which expectation
learn more!
DIRECTLY TO THE PRODUCT

COMPETITIVE ANALYSIS

Know the strengths and weaknesses of competitors:
If you analyze your opponent correctly before the match, you are more likely to win. Thanks to Big Data & AI, you can determine with our solutions

  • strengths and weaknesses of your competitors
  • quantitative (figures, data, facts) and
  • qualitative (perception, position, arguments) aspects
  • with which budgets and through which channels your competitors attract prospects
learn more!
DIRECTLY TO THE PRODUCT

AND THE CONTRACT? THE COSTS?

The B2B CLIENT FINDER is set up by us according to your specifications and then handed over for use in self-service.

1

Book your free scoping call HERE including access to a demo instance.

2

You will receive an individual offer from us, which is transparent and modular based on the following factors:

  • Number of different products and target groups
  • Number of different countries and regions
  • Depth of analysis: Do you only need the numbers, data, facts – or do you also want to analyze in more detail what, for example, customers criticize most about the companies found?
  • Do you operate the tools yourself, or should we do it for you and upload the results directly?

3

If you decide to hire us based on the offer & demo, we connect your CRM, determine the customer value and order drivers via AI and train the algorithms on them. With this, we set up the tool for you and hand over your personal B2B CLIENT FINDER after a few weeks.

4

You receive training for all users via web meeting (documentation and instructions are stored in the system anyway) and start working with the tool. Of course we are always available for questions and support.

5

Do you want special developments or changes during operation? We are happy to implement change requests quickly and according to a very transparent pricing.

AWARDS AND REFERENCES

Frequently
Asked
Questions

Oh yes, they do – usually without even realizing it. Companies that move in the market leave data behind like footprints with every step they take. Customers have heard about them and Google them. Customers, employees, journalists write about them in media, to which prospective customers in turn respond. Advertising and job ads they place are public anyway and budgets are calculable. Offers in e-commerce are public and where there are sales ranks, inventories or similar , sales are also at least roughly traceable. And of course, companies have to submit balance sheets. And so on and so forth. The data is always there – it’s just a matter of finding all these different tracks and bringing them together to see the patterns in them and to see the forest instead of just the trees.

One thing is clear: If you already have customers, the B2B CLIENT FINDER will find the right leads much more precisely based on the AI analyses of your CRM. But if you’re completely new to the market, there are still options. On the one hand, you can specify your own criteria for our algorithms to search for. On the other hand, we can use AI Targeter and TOPIC Navigator to find out who is a customer of other players in the market and what makes these companies stand out. Either way, you are guaranteed to get something better from us than the usual address lists of companies that are just somehow in the right industry. Just contact us and we will show you the possibilities!

In principle, yes. There are countries where less data on companies is available – for example, because companies don’t have to publish reports. But with what is available, we can work practically everywhere.

Quite clearly: no. Corresponding profiling and data collection is taboo for private individuals as a result of the GDPR. And that’s a good thing. We don’t want to live in a surveillance state. Companies, on the other hand, have no personal rights, so they can be screened much more precisely. If you want to target private individuals, take a look at our solutions for AI-supported targeting!

Damn good point. Of course, we’ll be happy to sign a confidentiality agreement with a penalty clause (and we can also prove that we have a high level of insurance protection against possible financial losses). Likewise, we clearly make an order data processing contract. Security and an absolute contidentiality of data are vital for us – which is why we take this very seriously.
Concerning data ownership it is very simple: you own all data you collect and analyze. You can export all your data in the NEUTRUM system with a single click. Also information on models used. Hence, you will never be stuck with us only to not lose data – we prefer to keep our clients because we rock.